When McDonalds released the Zodiac Doraemon Lucky Charm in January, we planned to buy the zodiac signs of our family, so 2 dragons and a pig.
2 weeks into the promotion, when we got the dragon lucky charms, we came to realize that the pig lucky charm was replaced by a cupid one so as not to offend the muslim community. This sort of backfired as buying a pig toy and eating pork are not at all related, so most of our muslim friends are not offended. But, the chinese customers born in the year of the pig were disappointed as they could not get the lucky charm of their zodiac sign. We too were disappointed.
Then, McDonalds announced in late January that they apologized for their oversight and said that they will bring in the pig lucky charm in mid-April and all proceeds will go to charity. I don’t know why, but I have a nagging feeling that the whole thing was all an elaborate PR stunt to bring more publicity through controversy. Anyway, that’s just a personal opinion.
Either way, I am glad that they decided to bring it in. And I just bought mine this morning to complete the family collection. Yippee!
Oh, and by the way, don’t make the same mistake as me. You don’t need to make any food purchase to buy the lucky charms.
So, all those waiting for this, have you gotten yours yet?